In the Analysis menu you can view detailed reports of all your customer engagement activities with Emarsys. On these pages you can find all the information you need to configure your reports, analyse the data and act on the results.
Working with Email Reports
All email campaign reporting shares the same basic set of features, including:
Some pages provide a top-level analysis of email as a marketing channel:
Other pages provide detailed reporting for individual email launches:
- Results Summary
- Individual Link Tracking
- Visual Link Tracking
- Click Rate Over Time
- Open Rate Over Time
- Social Network Tracking
- Mobile Reporting
- Domain Reporting
If you want to measure the effectiveness of your email campaigns against your customers’ regular behaviour, you can track the results on this reporting page.
You can also read about:
You can also track the rate of new contacts registered in your Emarsys database: